What is A2P 10DLC, and why do I need it to send text messages to leads and customers?

Created by Godson M, Modified on Fri, 19 Apr 2024 at 02:53 PM by Godson M



A2P 10DLC, short for Application-to-Person 10-digit long code, is a messaging standard that allows businesses to send SMS messages to customers using standard phone numbers.


To help you use business text messaging effectively, we’ll talk about A2P 10DLC, its benefits, how to register for a 10DLC number, and how to comply with key messaging regulations.


You’ll forge stronger connections with your audience, avoid expensive fines, and set up your team for next-level success. 


What Is A2P?


A2P stands for Application-to-Person messaging. It refers to any communication where a software application sends a message to a mobile phone user. These messages are typically one-way, meaning the recipient is not expected to reply.


A2P messaging allows businesses to send customers automated text messages. Businesses use A2P messaging for various purposes, such as account notifications, delivery alerts, promotional offers, two-factor authentication security codes, and more.


What Is 10DLC?


10DLC stands for 10-digit long code. It’s a specific type of phone number used by businesses in North America for A2P messaging.


Businesses can use 10DLCs to send a high volume of messages, including promotional messages, special offers, and updates to their customers.


The genius of 10DLCs is that they’re designed to look like local phone numbers. This makes business communication, text message marketing, and bulk messaging appear more trustworthy. Plus, 10DLCs allow for two-way messaging and voice calls.


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