What is the cost for phone calls, text messages, and emails through Surge Marketing Hub?

Created by Godson M, Modified on Fri, 17 Nov 2023 at 11:11 PM by Godson M

When you sign up as a client with Surge Marketing Hub, you will be responsible for your phone, email, and text message costs on a pay-as-you go model. 

Simple usage‑based pricing means you don’t get locked into big contracts.

Phone and Text Messages

Making CallsReceiving Calls
Text Messages
You will pay
$10 will give you about
240 calls
390 calls420 segments

Email Billing

You will pay
$10 will give you about
5000 emails

Most Surge Marketing Hub clients use the two-way texting for meeting reminders and notifications. This is a reference point and may not represent your usage and costs.

What are the common features of the phone system?

Below is a list of the common features available with the Surge Marketing Hub VOIP Phone system.

  • SMS - both sending / receiving
  • Calls - sending / receiving
  • Phone number monthly charges
  • Conference, campaign, warm / cold transfers on calls
  • Voicemail drops
  • Twilio caller ID lookup
  • Call recording
  • Phone number validation

How are text messages counted?

Both the outbound and inbound messages are counted towards your usage. Any unused messages are turned into rollovers at the renewal of your billing period.

Note: Not all message types are equal in terms of message deduction. Features such as extended length messaging and picture messaging will use more segments (texts) from your allotment.

What counts as a text message?

You can send messages up to 960 characters in length however, it's good to know that every 160 characters is counted as 1 text message. A standard SMS (text message) within the US is considered 160 characters or less. This only includes alpha-numeric characters and symbols. This means if you send a message that is 161 characters, it will be counted as 2 messages per person. If you send a message that is 470 characters, it will count as 3 messages per person.

How MMS messages counted towards my texting costs?

An MMS, or a picture message, is different in that you are now sending out a multimedia message. MMS messaging boosts your total character count from the standard 160 to 1,600.

MMS costs are higher than that of their SMS counterpart. An MMS message is simply just a text which includes a rich graphic, such as JPEG, PNG, or GIF. MMS messaging tends to see higher open rates and redemptions than a standard SMS message.

The costs associated with MMS tend to be higher as an industry "rule." The short and long as to why is simply because the carriers such as Verizon, AT&T, etc. charge more to mass send out MMS picture messages. Your cost will vary between 3-5 times the the number of text messages that a single text would use. This is regardless of whether or not any characters are placed into the message.

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