We use conversion tracking to measure desired actions your website visitors take after they have interacted with your ads.
Clicks measure traffic whereas conversions measure value. Examples of conversion goals include monetary actions, such as donations, purchases, ticket sales, membership fees, as well as non-monetary actions, such as email sign-ups, volunteer sign-ups, new membership form completions, information request submissions, calls to your organization, or time spent reading content on your website.
You'll get a monthly analytics report of these conversions, so you'll always be informed on what's going on with your account and how well your ads are performing.
Was this article helpful?
That’s Great!
Thank you for your feedback
Sorry! We couldn't be helpful
Thank you for your feedback
Feedback sent
We appreciate your effort and will try to fix the article